Pranjalee Lahri

b2b-messaging-hero-image-4

B2B COPYWRITING

Let’s create compelling
B2B messaging that converts

Communicate your differentiated value at strategic conversion points with a copy that resonates with your ideal buyer and nudges them to take the next step.

b2b-messaging-hero-image-4

B2B COPYWRITING

Let’s create compelling
B2B messaging that converts

Communicate your differentiated value at strategic conversion points with a copy that resonates with your ideal buyer and nudges them to take the next step.

Are you guilty of this in your B2B messaging?

Are you guilty of this in your B2B messaging?

Too broad/ generic messaging

Symptom of: Not having found your positioning

Copy that’s “inspired” by your competitor

Symptom of: Not having culled out your messaging

Saying different things on different channels

Symptom of: Not having a B2B messaging strategy

Non-uniform tone of voice

Symptom of: Not knowing how to articulate your identified value

Gartner expects,

80% of interactions between buyers and sellers to happen online by 2025

80% of interactions between buyers and sellers to happen online by 2025

This means you need to optimize your digital presence to attract, engage, and convert your ideal B2B customers. For this, your B2B messaging needs to:

Be built on a unique value proposition

Have a clear and consistent message

Speak to the right target audience

Be connected across all touchpoints for instant recognition

Make your B2B Copywriting
your #1 lead gen asset

Make your B2B Copywriting
your #1 lead gen asset

Gets quality inbound leads rolling in with B2B messaging content. 

Website copy development

Website copy development

 

Create a good first impression, communicate your value prop, and keep your ideal customers hooked – all in the space of a couple of seconds.  

Sales Deck/ Pitch development

Sales Deck/ Pitch development

 

Get a sales deck that tells a story, nudges and prods the customer to get over the finish line.

Brand social media content

Brand social media content

 

Build and maintain relationships with your target audience and showcase your expertise on social platforms.

Founder/ CEO brand

Founder/ CEO brand

 

Establish thought leadership, humanize your brand, and build trust and authenticity with your Founder brand.

Landing page content development

Landing page content development

 

Make the entry point for your users truly engaging and submission-worthy. Persuade buyers to take desired actions.

Emailer & Newsletter content

Emailer & Newsletter content

 

Whether it’s strengthening the relationship between your brand & subscribers, fostering long-term customer loyalty or generating MQLs, lead with content that delivers.

Siddharth Reddy

Pranjalee made efforts to understand our business thoroughly. She came up with engaging and informative content that resonated with our target audience.

Sammir Inamdar

Pranjalee has deep knowledge and expertise in the Marcom domain. In a short period of time she has strategized and projected our enterprise SaaS LMS/LXP product capabilities.

See how B2B Copywriting depends on other solutions

Positioning &
Messaging

 

Build the foundation of your marketing strategy by identifying who to target and give customers a reason to choode you.

B2B Messaging
Strategy

 

Tell your unique value proposition to your best-fit customers through strategic communication levers.

Ready to right-fit your messaging for your best-fit customers ?

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